Many of you reading Blazing Minds will have seen that we visit Cineworld on many occasions to review 3D movies, now the, UK’s leading cinema operator, has introduced London’s first 4DX at Cineworld Wandsworth. This revolutionary cinematic experience opened on Friday, December 9 – in time for the hotly anticipated Rogue One: A Star Wars Story. Cineworld Wandsworth will also be introducing a brand new wall to wall, ceiling-high Superscreen, offering cinema-goers another fantastic way to enjoy the biggest blockbusters.
The Wandsworth Cineworld will also be introducing a brand new wall to wall, ceiling-high Superscreen, offering cinema-goers another fantastic way to enjoy the biggest blockbusters, now that is something cinema lovers are going to love.
Taking a step further into the realms of cinema excitement, 4DX boasts high-tech motion seats and special effects such as wind, fog, lightning, bubbles, water, and scents to stimulate all five senses. Available in both 2D and 3D formats, 4DX works in perfect synchronicity with the action on screen – creating the most exhilarating cinema experience yet, it’s ideal for those of you that want to be part of the film and it certainly brings in another excitement factor to anyone’s cinema going experience.
This amazing cinema experience was first introduced from South Korea in 2015 – and exclusive to Cineworld in the UK – 4DX is considered to be the biggest innovation in cinematic technology. More than 300 movies have had the immersive 4DX treatment so far, and it has been praised by famous film directors, such as Alfonso Cuaron who directed Gravity.
The 4DX auditorium, which is currently under construction, will house 148 specially designed seats, plus a curved screen measuring 14.20m by 6.15m – bigger than a double decker bus.
Iman Fathi, General Manager at Cineworld Wandsworth, told us: “Over 150,000 4DX tickets have been sold since launching last year and cinema-goers have absolutely loved it, so we’re thrilled to be opening the first 4DX in London. There’s nothing like it in the capital and it’s totally exclusive to Cineworld. We cannot wait to see customers’ reactions when they try it out this December!”
“We are always looking at the latest innovations in technology, and with our offering now including 4DX as well as Superscreen, we are giving customers more choice to watch a movie how they want. We’re confident Cineworld Wandsworth will be the best place to watch a movie in London, including the upcoming Rogue One: A Star Wars Story.”
The Cineworld Superscreen in Wandsworth will allow customers an option to see the latest movies on a breath-taking wall-to-wall, ceiling-high screen. The Superscreen auditorium will seat 364 people, and will also include dual projectors giving a brighter 3D experience and stunning multidimensional sound with Dolby Atmos speakers, powered by 44 amplifiers.
Byung-Hwan Choi, CEO of CJ 4DPLEX, added: “Following on from seven very successful launches at Cineworld sites across the UK, we’re delighted to be bringing 4DX to London’s cinema-goers. In a strong and close partnership with Cineworld, together we plan to deliver this fantastic proposition even further over the coming year.”
The Cineworld Wandsworth 4DX auditorium is now open and will soon be followed by Superscreen before Christmas.
For further information on Cineworld Cinemas and to book tickets, please visit www.cineworld.com.